As with the HP “Handwriting” spot, this story was about quiet emotion. Our mantra was about tapping into that global feeling so many of us experienced just out of college: moving to a big city on your own and feeling overwhelmed. Shooting in India was an amazing and crazy experience, and couldn’t have done it without the BBDO SF team.
A documentary short series around the theme of Finding Meaning In the Everyday. Short and simple. And, still in the making. This is what gives me meaning.
Keegan is an old soul California native. This is his story….
This one took a village: driverless car that’s not really driverless, shooting throughout a rainy winter New York night and non-union casting of just the right teen son. Loved every second of it.
This was just such a heartfelt concept, and based on one of the BBDO creative’s real story. Every part of developing this was about quiet emotion and staying close to the true story. From tracking down old 1980’s loops to recreating real kodak slides based on the actors’ childhood photos.
The moment I spoke with Ogilvy UK I loved their concept. Then the challenge was finding a couple with a great back story. The first time I spoke with Louisa, I knew the casting was done. No one could make a story like this up.
Everything in this spot is 100% real.
The act of throwing acid on innocent individuals in India is one of the most barbaric acts I’ve heard of. So, to meet these women and discover their will for life and their ability to tap into joy and a purpose was something I’ll never forget, and had to make a short about.
One of the hardest interviews I’ve done. And so cathartic. Not for me, for these amazing families.
This story took some thought - clearly connecting the Fans and yet keeping them goofy and real. Couldn’t have done it without Keith Ross, CD extraordinaire.
Humana's brand campaign, about our connection to one another.
A documentary short series around the theme of Finding Meaning In the Everyday. Short and simple. And, still in the making. This is what gives me meaning. James is an inmate in Oregon State Penitentiary where they have a running program. This is his story…
A week in the life of Rex Grignon, DreamWorks' head animator. Made with some friends at BBDO,
we dug into his life and got to the core of what makes him tick.
A short film about a traveling salesman. Stu is one of the most eccentric
characters I've ever met.
The Bronzer ended up being a Vimeo Staff Pick and a hit on the festival circuit.
McCann Erickson and I took over the island of Galveston, Texas for a week, and found a cast of characters to bring to life on film.
An award winning feature documentary about two Navy fighter pilots. This film took four years to make, many (many) days of living on a variety of Navy bases and carriers. It screened at The Smithsonian, festivals throughout the country, Discovery Channel and was Hulu’s #1 documentary. Oh, and yes,
we shot all of the aerial footage, no stock photography or CG.